Please follow the steps below to start creating Lookalike Audiences for your website.
Log in to Visitor Edge:
Access your Visitor Edge account using your credentials.
Navigate to Audiences Section:
Locate and click on the “Audiences” section in the main menu of your Visitor Edge dashboard.
Initiate Lookalike Audience Creation:
Click on “Create Site Audience” and choose “Create Lookalike Audience” from the dropdown menu to begin the process.
Select Core Audiences for Lookalike Audience:
Choose up to 5 Core Audiences as the basis for your Lookalike Audience.
The combined Core Audience size must reach a minimum of 1,000 visitors. This ensures a more accurate and effective Lookalike Audience with similar interests and behaviors.
Customize Lookalike Audience Parameters:
Define and refine the parameters of your Lookalike Audience to align with your campaign goals and target audience specifics.
Initiate Creation Process:
Click on “Save & Create” to kickstart the generation of your Lookalike Audience.
The system will then begin processing and analyzing the selected Core Audiences to create a relevant Lookalike Audience.
Wait for Processing:
It may take a few hours for the Lookalike Audience to be fully processed and prepared for activation. You will be notified via email once it is ready!
Sync with Meta for Activation:
Once the Lookalike Audience is ready, you can proceed to synchronize it with Meta (Facebook, Instagram, etc.) for activating targeted advertising campaigns.